Youth Pulse 2025: Key Trends & Winning Research Practices
Opeepl Youth Pulse, Wave 3 (September, 2024)
A 75-page report packed with actionable insights to help brands navigate the dynamic youth market (15-27 y.o. consumers).
Download your copy:
Get the Youth Pulse Wave 3 report for your category
Download a category-specific insights report for one of the following industries:
Food Category Report
Beverages Category Report
Webinar “Youth Pulse 2025: Key Trends & Winning Research Practices”
November 21, 2024, we hosted a live webinar to present the key findings from Wave 3 of the Youth Pulse Study. Watch the recording of the webinar on demand:
Some of the topics covered during the webinar included:
✅ What is trending right now in Food, Non-Alcoholic & Alcoholic Beverages, Personal Care/Cosmetics, and Fashion categories
✅ How young consumers perceive and use the online marketplace Temu
✅ Which media habits and social media platforms will pioneer the trends in 2025
✅ How to engage young consumers for your studies: best surveying & incentivisation practices
Explore previous waves of Youth Pulse Study
See Wave 1 and Wave 2 reports:
